- Skateboarding is a multi-billion dollar industry.
- In 2008, there were over 13 million skateboarders in the U.S.
- There are approximately 5,000 skateshops in the U.S.
- Most skateshops accumulate at least 50 broken decks a month, which typically get thrown in the trash.
- Close to 2 million broken decks go to landfills each year, from skateshops alone.
- Most large skate manufacturers cut upwards of 30,000 boards a month, which leaves four three yard bins of wood waste a day.
- Because most of the wood contains pigment, glues and grip tape, it can release hazardous chemicals into the air when burned for energy and is considered a major fire hazard in California.
- A harsh reality for a lot of manufacturers and skateshops is that sending waste to landfills is far less expensive than finding ways to recycle it.
WE ARE THE SOLUTION
I Ride I Recycle keeps wood waste out of landfills by re-using broken decks, manufacturer scraps and irregular (unusable) boards to create wall and surface tile – where board graphics are preserved and appreciated forever.
FREQUENTLY ASKED QUESTIONS
Does it cost money for shops and companies to join I Ride I Recycle?
Absolutely NOT. Art of Board covers all costs.
How many skateshops are involved?
Currently over 100 across North America and rapidly growing.
Do you pay for broken decks?
No. We buy a new “complete” skateboard from every shop that joins and kick things off with a deck recycling contest. These contests are held throughout the year to drive business to the shops and get skaters thinking “green.” Stickers, T-shirts, hats, etc. are provided as giveaways. We also promote all shops on our website and shoot “feature shop of the month” videos.
What other benefits are there for shops and companies to join the movement?
Aligning with I Ride I Recycle adds value to businesses by giving them ownership of an industry-changing sustainability movement. We provide a positive solution to these businesses they can be proud of. We provide them a solution for the pile of broken decks in their workspace. We also save skateboard manufacturers money they would otherwise spend having dumpsters of wood waste hauled away.
What do skaters get for recycling decks?
Skaters get a chance to win skateboards and other merchandise through our recycling contests at their local shops. They also get free stickers and the empowerment of doing something positive that supports skateboarding. We're also currently working on various incentive programs with some of our sponsors. Stay tuned!
I’m a skater who wants to recycle decks, but my local shop is not involved in I Ride I Recycle. What can I do?
Tell your local shop about us! They can join by clicking "JOIN THE MOVEMENT" here on our website. Or you can click "JOIN THE MOVEMENT," give us your shop's info and we’ll contact them.
How can skaters get involved or help spread the word?
Join the I Ride I Recycle Street Team by going to the "CONTACT" link and submitting a comment. We’ll send you an I Ride I Recycle Action Kit and some free stuff to get you started.
How does I Ride I Recycle support skateboarding?
Through sponsorships at skateparks, donations to various skate charities including Tony Hawk’s Stand Up for Skateparks, which raises money to build parks in low-income areas; and promoting and driving business to every local skate or surfshop that joins I Ride I Recycle.
How is I Ride I Recycle promoted?
We're lucky to have skate legend, Mike Vallely, as a spokesperson and advocate of I Ride I Recycle. He works with us personally and through his Elephant Brand Skateboard company to help promote the movement. We also participate in major action sports events throughout the year, including Tony Hawk’s Stand Up for Skateparks events, the U.S. Open of Surfing as well as sponsoring local skate jams and contests all over the U.S. We also promote through our websites artofboard.com and irideirecycle.com, Twitter, facebook, signage at various skateparks, shops and street teams.
My skateshop or skatepark is having a skate jam/contest. Can we get I Ride I Recycle involved?
Absolutely. Contact us through our "CONTACT" link and give us the details. We'll sponsor the event by providing T-shirts, stickers and other giveaways. All we ask is that you include the I Ride I Recycle logo on your flyers and online promotion.
How are the decks and wood waste recycled?
All wood waste is saved from landfills and the beautiful graphics (with the individual scratches and scuffs) are given a second life in Art of Board's amazing wall and surface tile. These one-of-a-kind "skate tiles" are used in retail environments and display designs, as well as commercial and residential interior designs. You'll even see Art of Board skate tile surfaces in many local I Ride I Recycle skateshops, which is another way we give back to shops that support the movement.
What skate charities do you support and how?
We proudly support the following charities with monetary donations and Art of Board products: The Tony Hawk Foundation, Johnny Romano Skate Jam for Make-A-Wish Foundation, Life Rolls On (A subsidiary of the Christopher and Dana Reeve Foundation), Grind for Life Organization Helping People with Cancer, Reid Menzer Memorial Skatepark in York, PA.
Does the color or condition of the decks matter?
No. We use every square inch of ANY unusable deck.
Do you peel the grip tape off every deck?
No. We embrace the grip tape as an integral part of the end product.
Where can I buy Art of Board and I Ride I Recycle merchandise?
Our online store at the "STORE" link and a handful of our supporting skateshops.
Do you cut up new decks or ones that are beat up but still skateable?
Never. We won’t cut a deck that can still be skated. We partner with the International Association of Skateboard Companies (IASC) and their Just One Board program to collect used/worn decks. These decks are refurbished and given to at-risk youth in communities across the U.S.
How much of the deck is used in Art of Board’s designs?
We’re proud to say that Art of Board uses every inch of the deck so there is zero waste.
Does I Ride I Recycle support any other artists or companies who make products from old skate decks?
Yes. We are interested in supporting any artists in the U.S. who create art using skateboards (jewelry, sculpture, furniture, etc.) By supporting these artists, we expand our efforts and provide them with a growing, national movement backed by the action sports industry. If you are one of these artists, CONTACT us for information.